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Category Archives: Online Marketing Strategy
Your online marketing strategy does not have to cause suffering, over- angsting, overwhelm, neuroses, or extreme drama (like Woody seems to). KISS. Continue reading
As promised in last weeks blog on the ongoing Organic Traffic Vs. Paid Search, once you have people on your blog, how do you keep them there. Here are some design tips that make a big difference in keeping people on and interacting with your blog or website: Continue reading
Who are you and why should I remember you? Continue reading
Posted in Branding, Business growth, Growing Your List, Online Marketing, Online Marketing Strategy, Online Marketing and Growth, VIDEO's
Tagged branding yourself, convert traffic to sale, create traffic to blog, increase sales, increase traffic to website, Internet marketing, online marketing, video blog
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The way that healthcare is being delivered today is changing. Its’ ability to reach out to you is easier than ever before and important to strive for, so that the services you receive are efficient, portable and most of all effective. Interaction and connection is encouraged. If you are engaged with your healthcare providers, trust is formed and then a relationship. And that’s how you stay sticky. Continue reading
It’s about being KNOWN for something, even if you are a yoga instructor like your 6 neighbors, or a realtor, like one third of our town, or a marketing expert, like…well, yeah. What’s your Somethin’-Somethin’ that SETS YOU APART from all the other white noise?? From all of your competition? How are you going to remembered? Continue reading
Being an online marketing consultant, one cannot divorce oneself from Social Media, and I don’t. It’s value in growing relationships and business growth cannot be denied and I write about it all the time. I am just a total failure at keeping up at it on my own, and I’m finally giving myself permission to say “that’s ok. It’s not my specialty” Thank God for my trusted pal Onlywire. Continue reading
Let people sample your services, your products, and your wares. It’s the best form of marketing out there, besides a recommendation from a prior customer. Just as Baskin Robbins offers their “little pink spoons” to sample a flavor, and Costco invites you to eat your way through the store sampling new items, a free seminar, webinar, report or chapter of a book to give potential customers a “taste” of what they could have with the whole package is a smart way to market a product, and if done well and generously, will peak peoples interest in what else you have to offer. Continue reading
TV producers for the Monkee’s knew where their audience was and they played right into it, creating a teen rock group a la the Beatles, Beach Boys and The Rolling Stones that would skew to a younger audience. And they were so right on! The Monkee’s TV show aired for less than 2 years, from September of 1966 to March of 1968, but during that time their music rocked both tv and radio simultaneously (content marketing!) Continue reading
12 Most Important Things To Know When Creating An Online Marketing Strategy. Integration and multiple strategies are key. Don’t put all your eggs in 1 basket and expect your business to sky rocket. Google Adwords is just 1 small piece of your overall marketing plan. Continue reading
Posted in Content Marketing, Integrated Marketing, Marketing, Online Marketing, Online Marketing Strategy, Relationship Marketing
Tagged blogging, content marketing, create content, effective online marketing, Google AdWords, integration, integrative marketing, marketing plan, online marketing strategy, search engines
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